Choosing a franchise is a major investment of both time and capital. While franchise consultants can provide guidance, not all are working in your best interest. Many act as paid agents for franchisors, pushing brands that offer the highest commissions—not necessarily the best fit for you.
In a rapidly growing market like India, first-time franchise buyers often depend on consultants to guide them. But being aware of sales tactics vs. real consulting can save you from long-term regret.
🚩 How to Tell You’re Being Oversold
Here are some common sales tactics used by aggressive consultants:
- Highlighting only the best-case ROI without sharing risks
- Claiming a “limited-time opportunity” to create urgency
- Pushing high-fee brands that offer better commissions
- Avoiding transparent disclosure of franchise performance data
- Glossing over legal, operational, or market challenges
These signs don’t mean the consultant is bad—but they do mean you need to slow down and verify everything independently.
✅ Traits of a Good Franchise Consultant in India
A genuine consultant will:
- Understand your investment size, business interests, and location preferences
- Offer multiple brands and explain the pros/cons of each
- Be upfront about the risks, timelines, and operational challenges
- Help you talk to existing franchisees and encourage independent research
- Disclose if they’re receiving commissions for specific brands
Working with a franchise coach instead of a brand representative often gives you a more balanced, brand-agnostic perspective.
👨🏫 Why a Franchise Coach Is Different
As a franchise coach, my role is to support your goals—not close a sale.
At iamronak.com, I work with individuals across India who are exploring franchising but want unbiased guidance. Together, we:
- Define your business model preferences and ROI goals
- Create a shortlist of suitable, verified brands
- Break down financials, FDDs, and local market positioning
- Avoid emotional or rushed decisions through structured steps
Instead of pushing a one-size-fits-all solution, I help you think like a business owner.
👉 Book your Free Discovery Call now at iamronak.com and take the first step with clarity, not confusion.
💡 Bonus Tips to Stay in Control
Use these practical tips to maintain decision-making power:
- Talk to at least 2–3 existing franchisees of the brand
- Hire a lawyer to review the franchise agreement
- Don’t skip the FDD—read every clause
- Use a business plan to map out realistic cash flow expectations
- Always ask, “How does this brand support new franchisees post-launch?”